Curious about what that photo and caption truly mean? I’m sure you’ve already conjured a few ideas of your own...while most people wake-up on a Sunday morning and read their feeds or their newspapers and drink coffee while thinking about anything other than work, I dive into the quiet time and build shit...like this campaign idea for your next funeral planning workshop.
...and yes, I’ll explain the context of the photo and caption here shortly, so just keep reading... Yes! reading... 🤓
Why am I working on a Sunday?
Because I’m always working and I’m extremely passionate about marketing and sales and about I can help you and your business succeed. I really can’t get enough of this stuff. And with the help of AI, I’m now able to access and consume 30 plus years of study and experience on these topics and aggregate the wisdom in less time, and I’m now in the process of creating a whole new world for you and I. I’m glad you’re here. I have amazing ideas and resources to share with all of you, especially when you partner with me for your pre-need funeral business. We are writing our own rules about how to create growth inside your funeral home and pre-need programs. If your mind is open, I encourage you to come along...
This is the future of not just pre-need, but the funeral busiess as a whole. A new world where you take full control over your business and your future. Especially when it comes to pre-need
What did I create today?
I created an entirely new campaign centered around my advanced funeral planning workshop system. Something that goes beyond the traditional and that could easily add a 20% increase response to your next campaign and event.
Want access?
Keep reading....
All of this was also a great lesson in how to leverage the all-encompassing third eye of AI, but without relying on it too much. Something that’s easy to do and that you must remain vigilant about. Carl Ashworth thanks for the recent feedback and reminder about this...Gen Z folks have a keen and important eye for what works and what doesn’t - you have tham on your staff now likely and you should be taking advantage of their prespectives.
OK, I’m running out of room here on linkedin, so I hope you’ll keep reading on the ash flash. I guarantee it will be worth it
The photo and caption were added as an example of how great headlines and imagery on your website, will compell people to pay attention and actually read the copy you’ve offered them. That is, if you’re not over relying on templates and taking care to engage with your story and messaging and then work to fascinate your visitors on the page.
You are doing that, aren’t you? Actaully, I know most of the funeral home owners I work with are not and that’s what this is all about. The good news is that there are a lot of cool ways I can help. Just shoot me a DM and we can discuss...or become a subscriber and keep engaging here.
The full story about the photo and caption and the campaign I’ve created for you are inside the podcast I’ve shared above. I just ran out of time to keep writing this morning. Actaully, we’re headed toward the afternoon now, and there are still chores to do, rooms to clean, and more coffee to be made. Watch the video and if you’re interested in starting a conversation, click here.
Watch the video above for the full story about the wagon, the 22 sticker, and how this idea could help you boost your pre-need lead generation by at least 22%...
Peace,
-John










